The New Zealand Herald’s popular Travel magazine has set its sights on the biggest issue the team has ever produced, today publishing the biggest issue since Travel was first published 20 years ago.
Today saw the Travel magazine at a record size of 96 pages, beating its previous 80 page feat this time last year.
The bumper issue covers everything from amazing food in Iran to local culture in New Caledonia, river cruising in Europe, and gorillas in Rwanda. It also pulls in some travel experts; Greg Johnson shares a guide to Los Angeles, Jude Dobson takes on San Francisco and Jesse Mulligan reveals the best meal of his life.
There is something for all lifestyles, whether you want to read about the experience of being courtside at the Australian Open, cycling the Timber Trail in the Pureroa Forest, attend a Viking fire festival in the Shetlands or discover the tips and tricks for all the Disneyland parks in the world.
Travel Editor Winston Aldworth said the bumper edition has come about because of terrific support from advertisers and interest from readers.
"Our Tuesday Travel magazine has had four consecutive quarters of readership growth year on year, thanks to a lot of great work from the team in the NZH Travel team. We're lucky to have the best writers from New Zealand and around the world contributing to our pages.
"Our magazines continue to be the best way to speak to Kiwis who love to travel."
Chris Rudd, Head of Print Revenue says the growth of NZME’s travel audience is reflected by the fantastic support from the travel sector across both Tuesday and Sundays.
“Winston and team really understand what agencies and clients are looking for within the magazine and this is evident in the level of integration and long term partnerships within the magazine. We are already planning some very special opportunities in 2019 to take to market to make the product even more engaging.”
Travel is published on Tuesday and Sunday and now reaches 356,000 people across the week, which has increased by 10,000 since this time last year.*
*Nielsen CMI Q3 2017 – Q2 2018. AP15+. YOY CMI Q3 2016 – Q2 2017.
For further information please contact:
+64 27 422 0079
NZME is a leading New Zealand media and entertainment business that reaches more than 3.2 million kiwis. Whether reading, listening or watching, our audience gets the content they want - where and when they want it. NZME offers advertisers a unique opportunity to access its growing audience via a fully integrated multi-platform presence. NZME is listed on the NZX Main Board (code NZM) with a foreign exempt listing on the ASX (code NZM). www.nzme.co.nz
Nielsen CMI Fused Q3 17 – Q2 18 July 2018 AP10+. Based on unduplicated weekly reach of NZME newspapers, radio stations, and monthly domestic unique audience of NZME’s digital channels.