Mix listeners grew up in the 80's and are convinced it's the best music decade of all time. They're constantly on the go, planning family holidays to Fiji, girls' weekends on Waiheke, and somehow squeezing in doctor's appointments for the kids. And yes - they know all the words to Africa by Toto.
Sometimes they feel stuck in the sandwich generation, responsible for ageing parents as well as growing teens, so Mix is a bit of an escape.
It's music that's just for them, and it's pure fun. That's why it's on in the car on busy days rushing between meetings. A treat among the chaos.
Greymouth 91.5FM and 97.1FM
"Mix is a bit of an escape "
SOURCE: GfK Radio Audience Measurement, Commercial Radio Stations, Total 4/2019, M-S 12mn-12mn (unless otherwise stated), AP10+, Cumulative Audience