Herald Sport


Audience Profile

Herald Sport

Source: Nielsen CMI Fused Q2 17 - Q1 18 Apr 2018

Female: 27.90%

Male: 72.10%

Top 3 Socios: 63.46%

Top 3 Occupations: 23.95%

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Lifestage One – Dependent Children: 5.93%

Lifestage Two – Independent Young Adults: 15.31%

Lifestage Three – Adults with Young Families: 18.27%

Lifestage Four – Adults with Older Children: 22.96%

Lifestage Five – Empty Nesters: 37.53%

Home Owners: 69.38%

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NZ Herald Online Sport

Source: Nielsen CMI Fused Q2 17 - Q1 18 Apr 2018