Manawatu Guardian


Audience Profile

Manawatu Guardian

Source: Nielsen CMI Fused Q2 17 - Q1 18 Apr 2018

Female: 57.14%

Male: 42.86%

Top 3 Socios: 52.38%

Top 3 Occupations: 16.67%

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Lifestage One – Dependent Children: 7.14%

Lifestage Two – Independent Young Adults: 9.52%

Lifestage Three – Adults with Young Families: 16.67%

Lifestage Four – Adults with Older Children: 19.05%

Lifestage Five – Empty Nesters: 47.62%

Home Owners: 73.81%

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