It is supportive and entertaining and every week it's packed with amazing true stories and puzzles offering the chance to share in up to $80,000 worth of prizes.
The best thing about that's life! is the way it connects with the readers. They are the most loyal and responsive bunch of readers. This makes it easy to give them what they want.
They are also incredibly generous with their stories, often sharing very personal experiences in the magazine. They see that's life! as a friend. They can shed a tear with it and laugh with it. It makes them feel good about themselves and their lives."
Eva Lewicki, Editor
that’s life! is New Zealand’s No.1 real-life read.
It’s an addictive mix of real-life stories, puzzles and prizes – over $65,000 worth every week.
Not all New Zealand women are captivated by the lives and loves of celebrities. Some prefer to read about ordinary people who lead extraordinary lives. And there is nothing else on the New Zealand media landscape that so clearly connects with its audience as much as that’s life!
That’s because its loyal readers also provide the content and generously share their personal experiences; the rewarding, the challenging and the heartbreaking. Connecting with its readers drives every section of that’s life!, in every sense it is their magazine.
that's life! readers are real kiwis, sharing real stories about their real lives... and you can’t get more connected than that.
Source: Nielsen CMI Fused Q2 14 - Q1 15 April, Circ; ABC 12 Months to 31/03/2015
"that's life! readers are real kiwis, sharing real stories about their real lives... and you can’t get more connected than that."
Weekly Print Readership205,000
Time spend reading per issue72 minutes