Girlfriend

“It’s a world full of LOLs, selfies and fangirling – and the team at Girlfriend not only get it, we love it.

The Girlfriend reader is an opinionated, friend-conscious, ambitious teen who is finding her feet in the world and figuring out the direction she wants to head in – and of course what she’ll be wearing and listening to while she does it.

She’s hungry for info about rad new bands, the latest fashion and beauty trends, life and friendship advice, exam tips, and of course, the lowdown on boys, relationships, and how to lead a wholistic, happy life. 

Girlfriend reflects the enthusiasm and energy of Kiwi girls, and provides a safe, inspiring and empowering environment for teens.

We look forward to working with you to promote your brand in this fun environment".

Rebecca Blithe, Editor, Girlfriend

 

Girlfriend is New Zealand’s number one read teen magazine. It’s independent, smart, challenging, a little bit naughty and pretty damn cool. Girlfriend is the magazine girls seek out to guide them through all things teen, whether they’re into fashion, beauty, celebs, true teen stories or just advice about life.

Girlfriend is confident, fun, loud, and pretty. She’s the leader, the kind of girl that every teenager wants to be. Girlfriend understands the importance of youth culture and gives it a home.

No girl can get by without her Girlfriend.

Girlfriend gives advertisers a way-in to a carefully targeted, highly engaged youth audience. GF readers look to their magazine every month, and to nzgirlfriend.co.nz in between, for trustworthy, sensitive, solution-based advice on a diverse range of topics relevant to them.

Girlfriend includes

  • up front - a directory of all that is quirky, cool, and now for teen - fashion and beauty, celeb goss, latest movies, books and music.
  • Girlfriend gets real- real true stories - Girlfriend readers’ triumphs and hardships.
  • Guru - mental and physical health and wellbeing, from a teen perspective.
  • Good Advice - sex, body and life matters. Actual reader questions answered by experts.
  • Boyfriend - a whole section dedicated to all things boys! What teenage girl doesn’t have a crush? All the advice girls need to communicate with the opposite sex – with some cute pics of celeb boys thrown in!
  • Front row - international and local celebrity interviews, reviews and of course our ever-popular posters.

Reader Motivation

The Girlfriend reader is an opinionated, friend-conscious, ambitious teen who is finding her feet in the world and figuring out the direction she wants to head in – and of course what she’ll be wearing and listening to while she does it. She’s hungry for info about rad new bands, the latest fashion and beauty trends, life and friendship advice, exam tips, and of course, the lowdown on boys, relationships, and how to lead a wholistic, happy life. Girlfriend reflects the enthusiasm and energy of Kiwi girls, and provides a safe, inspiring and empowering environment for teens.

"Girlfriend reflects the enthusiasm and energy of Kiwi girls, and provides a safe, inspiring and empowering environment for teens."

Weekly Print Readership

123,000

Circulation

7,479

Frequency

Monthly

Time Spent Reading per Issue

35 Minutes
Girlfriend'S AUDIENCE PROFILE